What We Do
Actionable Research for Animal Advocacy
What we do
Our mission. Our methods. Our output.
Our policies on metrics, methods, and transparency.
Multivariate Study of Online Engagement
What are the causes and patterns of reactions to online veg outreach?
Individual Outreach Field Experiment
Does farm animal advocacy motivate a change in dietary purchases?
On ranking of advocacy strategies
Why they can be misleading
The trouble with significance testing
Why good statistical practice demands alternatives
Our unique challenges
What makes research in farm animal advocacy difficult?
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Check out the blog archive
Welcome! Watch the intro video!
Posted on July 11, 2013